1. isikali somkhiqiziOkokuqala, ngicabanga ukuthi ubukhulu bomkhiqizi abukwazi ukwahlulelwa ngobukhulu beumkhiqizi. Izimboni ezinkulu ziphelele kuzo zonke izici zesistimu yokuphatha, futhi zizokwenza kangcono kuzo zonke izici zokulawulwa kwekhwalithi kunezimboni ezincane. Kodwa-ke, okubi kwamafekthri amakhulu ukuthi abantu bamatasa kakhulu, izindleko zokuphatha ziphezulu kakhulu, futhi kunzima ukuzivumelanisa nolayini wokukhiqiza wamanje wezinhlobonhlobo eziningi kanye namaqoqo amancane. Intengo nayo iphakeme uma kuqhathaniswa. Lesi futhi isizathu esenza izinkampani eziningi ziqale ukwakha izimboni ezincane. Uma kuziwa esikalini sezimboni zezingubo manje, azinakuqhathaniswa nezedlule.
Ngawo-1990, izimboni zazinamashumi ezinkulungwane zabasebenzi, futhi manje akulula ukuthola amakhulukhulu ezimboni zezingubo. Manje ubukhulu obuvamile bezimboni eziningi zezingubo abantu abayishumi nambili. Futhi bambalwa abasebenzi abanamakhono ezimbonini zezingubo. Okokuqala, ngenxa yamaphutha abasebenzi, labo abasalayo bayizisebenzi ezindala. Kodwa izisebenzi ezindala ziqinile ekucabangeni kwazo. Abavamile ukucabanga isikhathi eside futhi abafuni ukufunda ubuchwepheshe obusha. Iningi labasebenzi bamanje bazalwa ngeminyaka yama-60s kanye nama-70s. Azikho izingubo eziningi ngemva kuka-80, ngisho nangaphansi kuka-90, futhi azikho izingubo ngemva kuka-00.
Manje izinga le-automation yeizimboni zezinguboliya ngokuya likhuphuka, futhi isidingo sabasebenzi siyancipha. Ngesikhathi esifanayo, ama-oda amakhulu aya ngokuya encipha, izimboni ezinkulu azivumelani nezidingo ze-oda zamanje, amafektri amancane kulula ukushintsha izinhlobo, njengoba isisho sithi, "imikhumbi emincane ihle ukuphenduka." Ngaphezu kwalokho, uma kuqhathaniswa nezimboni ezinkulu, izindleko zokuphatha zezimboni ezincane nazo zingalawulwa kahle uma kuqhathaniswa, ngakho isilinganiso sezimboni sezizonke manje siyancipha.
Ukuze kwenziwe okuzenzakalelayo kokukhiqizwa kwezingubo, amasudi namahembe kuphela angenziwa okwamanje. Nakuba amasudi nawo anezinqubo eziningi ezidinga ukwenziwa ngezandla, imfashini inzima ukwenza ukukhiqizwa ngobuningi.
Ikakhulukazi izingubo ezenziwe ngokwezifiso eziphezulu, izinga le-automation liphansi nakakhulu. Eqinisweni, ngenqubo yezingubo zamanje, izigaba eziphezulu kakhulu zidinga ukubamba iqhaza ngesandla, futhi izinto ezizenzakalelayo zinzima ukufaka esikhundleni ngokuphelele zonke izinqubo. Ngakho-ke, ukuthola umkhiqizi kufanele: ngokuya ngosayizi we-oda lakho, uthole usayizi ohambisanayo womkhiqizi. Uma ivolumu ye-oda incane, kodwa ukuthola umkhiqizi omkhulu, ngisho noma umenzi evuma ukwenza, ngeke anake kakhulu lo myalelo. Kodwa-ke, uma i-oda likhulu ngokuqhathaniswa, kodwa thola umkhiqizi omncane, ukulethwa kokugcina nakho kuyinkinga enkulu. Ngesikhathi esifanayo, asicabangi ukuthi izinqubo eziningi ziyimisebenzi ezenzakalelayo, ngakho xoxisana nomkhiqizi. Eqinisweni, ngokuqondene nobuchwepheshe bamanje, izinga le-automation yezingubo aliphezulu kakhulu, futhi izindleko zabasebenzi zisaphakeme kakhulu.
2. Ukuma kweqembu lekhasimende
Ukuze uthole umkhiqizi, kungcono ukubuza inhloso yakho ukukhonza iziphi izinto. Uma umkhiqizi ikakhulukazi ukusiza izinhlobo ezinkulu ze-OEM zicutshungulwa, khona-ke angase angabi nantshisekelo kuma-oda esitolo aku-inthanethi. Ngisho noma amukela i-oda lenethiwekhi, kodwa uma ukusebenza kwenziwa ngokuhambisana nenqubo yomkhiqizo, isitolo se-inthanethi singase singazamukeli izindleko.
Manje ingabe izimboni zohwebo lwangaphandle, ngokuyisisekelo ziqonda izidingo ze-B2B. Isibonelo, umkhiqizi wethu wenza amakhasimende e-B2B, ngokuyisisekelo adinga kuphela amakhasimende ukuthi athathe amasampula azovela kuwo, ezinye izinto ezinjengokuthenga izinsiza ezingaphezulu, ukusika, ukuthunga, ngemva kwephakheji lonke esikwenzayo, ngaphezu kokusiza amakhasimende egameni lokulethwa. Futhi siphinde senze ukubuyisela nokushintshanisa neminye imisebenzi yangemva kokuthengisa. Ngakho amakhasimende ethu adinga nje ukuthengisa kahle.
Ngomsebenzi wokusiza amakhasimende ukuletha izimpahla egameni lamakhasimende, izimboni ezijwayelekile ngeke zisethe izisebenzi ezinjalo, kodwa uma usebenza nezitolo eziku-inthanethi, kungcono kakhulu ukusebenza ngale ndlela. Phela, ama-oda ezitolo aku-inthanethi adinga u-100% wokwenza ngemva kokuthengisa, esikhathini esedlule, lolu hlobo lokuthengisa ngemva kokuthengisa inkampani yomkhiqizo inomuntu okhethekile okufanele iyenze. Mayelana nomkhiqizi wokusiza izindleko zokulethwa kufanele zifakwe enanini lomsebenzi, kodwa ukunikezwa kufanele kube ukonga kakhulu kunomsebenzi wekhasimende. Umkhiqizi wethu udale umsebenzi okhethekile wale njongo.
Ngokuvamile, abathengisi bezingubo abafuna umenzi kufanele benze okufanele. Okokuqala buza izinto eziyinhloko zenkonzo yokubambisana yomkhiqizi, qonda ukuthi yiziphi izigaba ezizenza ngokuyinhloko, futhi uqonde ibanga nesitayela esiyinhloko sezingubo ezikhiqizwe umenzi, bese utholangokubambisanaumkhiqiziokufana neyakho.
3. Ubuqotho bomphathi wakho
Ukwethembeka komphathi nakho kuyinkomba eyinhloko yokulinganisaizinga lomkhiqizi. Abathengisi bezingubo abafuna umkhiqizi kufanele baqale babuyekeze ubuqotho bomphathi, bafuna ukwazi ubuqotho bomphathi, ungaya ngokuqondile ku-Google ukuze ubone ukuthi umphathi noma inkampani inamarekhodi amabi. Njengamanje, lolu hlobo lolwazi lusobala. Kudingeka nje ufake igama lomphathi noma igama lenkampani kanye nokuthi "umqambimanga", "umbulali" namanye amagama ngaphansi kokusesha, uma umphathi noma inkampani inolwazi olubi olufanele, ngokuyisisekelo ingathola ulwazi olufanele. Uma umphathi enerekhodi lokuvilapha, akufanele abambisane ukuze agweme ngangokunokwenzeka, ngaphandle kwalokho kuthambekele ezinkingeni ezihlukahlukene. Eqinisweni, uma umphathi enenkinga ngobuqotho, umenzi ngeke enze isikhathi eside.
Isikhathi sokuthumela: Oct-23-2023
