1. Isikali SomkhiqiziOkokuqala, ngicabanga ukuthi usayizi womenzi awukwazi ukwahlulelwa ngosayizi weumenzi. Amafektri amakhulu aphelele kuzo zonke izici zohlelo lokuphatha, futhi azokwenza kangcono kuzo zonke izici zokulawulwa kwekhwalithi kunamafektri amancane. Kodwa-ke, ukungathandeki kwamafektri amakhulu ukuthi abantu bamatasa kakhulu, izindleko zokuphatha ziphakeme kakhulu, futhi kunzima ukuzivumelanisa nomugqa wamanje ohlukahlukene kanye nomugqa omncane we-batch. Intengo futhi iphakeme kakhulu. Lesi yisizathu esenza ukuthi izinkampani eziningi ziqale ukwakha amafektri amancane. Uma kukhulunywa ngezinga lamafektri engubo manje, ngeke kuqhathaniswe nesikhathi esedlule.
Ngeminyaka yama-1990s, amafektri ayenamashumi ezinkulungwane zabasebenzi, futhi manje akulula ukuthola amakhulukhulu amafektri engubo. Manje usayizi ojwayelekile wamafektri amaningi wengubo abantu abayishumi nambili. Futhi kukhona abasebenzi abambalwa abanamakhono emafektri engubo. Okokuqala, ngenxa yamaphutha abasebenzi, labo abahlala bangabasebenzi abadala. Kepha abasebenzi asebekhulile baqinile ekucabangeni kwabo. Akuvamile ukuthi bacabange isikhathi eside futhi abafuni ukufunda ubuchwepheshe obusha. Iningi labasebenzi bamanje bazalelwa kuma-60s naku-70s. Azikho izingubo eziningi ngemuva kwama-80, ngisho nangaphansi kwe-90, futhi ngokuyisisekelo azikho izingubo ngemuva kuka-00.
Manje iziqu ze-automation ofamafektri enguboiya ngokuya iphakeme futhi iphakeme, futhi isidingo somsebenzi sincishisiwe. Ngasikhathi sinye, ama-oda amakhulu aya ngokuya amafomu aphansi, amafektri amakhulu awazivumelanise nezidingo ze-oda yamanje, amafektri amancane alula kakhulu ukuguqula izinhlobo, njengoba isisho esincane sihamba, "imikhumbi emincane ihamba kahle." Ngaphezu kwalokho, uma kuqhathaniswa namafektri amakhulu, izindleko zokuphatha amafektri amancane nazo zingalawulwa kahle, ngakho-ke isilinganiselo sefektri sonke manje siyancipha.
Ngokuzenzakalelayo kokukhiqizwa kwezingubo, amasudi namahembe kuphela angabonakala njengamanje. Ngenkathi amasudi futhi anezinqubo eziningi ezidinga ukuba senziwe ngesandla, imfashini kunzima ukushintshanisa ukukhiqizwa kwabantu abaningi.
Ikakhulu yokugqoka okuphezulu okwenziwe ngokwezifiso, izinga le-automation liphansi kakhulu. Eqinisweni, kwinqubo yokugqoka yamanje, izigaba eziphakeme kakhulu zidinga ukubamba iqhaza kwezandla, nezinto ezenzakalelayo kunzima ukuthola kabusha zonke izinqubo. Ngakho-ke, ukuthola umenzi kufanele: Ngokwamazwe we-oda lakho, thola usayizi ohambelana nomenzi. Uma ivolumu ye-oda lincane, kepha ukuthola umenzi omkhulu, noma ngabe umenzi uyavuma ukwenza, ngeke anake kakhulu le oda. Kodwa-ke, uma i-oda likhulu, kepha thola umenzi omncane, ukulethwa kokugcina nakho kuyinkinga enkulu. Ngasikhathi sinye, asicabangi ukuthi izinqubo eziningi zisebenza ngokuzenzakalelayo, ngakho-ke xoxisana nomenzi. Eqinisweni, ngokuqondene nobuchwepheshe obukhona njengamanje, izinga lokushintshashintsha kwezingubo aliphakeme kakhulu, futhi izindleko zabasebenzi zisephezulu kakhulu.
2. Ukuma kwamakhasimende kweqembu
Ukuthola umenzi, kungcono ukubuza inhloso yakho ukuze ukhonze okuphi izinto. Uma umenzi ikakhulukazi ukusiza ukucubungula ama-OEM brand ama-OEM, khona-ke kungenzeka angabi nentshisekelo kuma-oda wesitolo online. Noma eyamukela i-oda lenethiwekhi, kepha uma ukusebenza kwenziwa ngokuya ngenqubo yomkhiqizo, isitolo esiku-inthanethi kungenzeka singazemukeli izindleko.
Manje yenza amafektri akwamanye amazwe, ngokuyisisekelo aqonde izidingo ze-B2B. Isibonelo, umenzi wethu wenza amakhasimende we-B2B, ngokuyisisekelo adinga amakhasimende kuphela ukuthatha amasampula eza ngaphezulu, ezinye izinto ezinjengokuthenga izesekeli ezingaphezulu, ukusika, ukuthunga, ngemuva kwawo wonke amakhasimende esikwenzayo, ngaphezu kokusiza amakhasimende egameni lokulethwa. Futhi siyabuya futhi sishintshana nabanye ngomsebenzi wokuthengisa ngemuva kokuthengisa. Ngakho-ke amakhasimende ethu adinga nje ukuthengisa kahle.
Ngomsebenzi wokusiza amakhasimende alethe izimpahla egameni lamakhasimende, amafektri ajwayelekile ngeke abeke abasebenzi abanjalo, kepha uma ubhekana nezitolo eziku-inthanethi, kungcono ukusebenza ngale ndlela. Ngemuva kwawo wonke, ama-oda wesitolo esiku-inthanethi adinga ukukwenza ngemuva kokuthengisa, esikhathini esidlule, lolu hlobo lokuthengisa ngemuva kwenkampani yomkhiqizo lunomuntu okhethekile okufanele awenze. Ngokuqondene nomenzi wokusiza izindleko zokulethwa kufanele kufakwe kwintengo yezabasebenzi, kepha okunikezwayo kufanele kube kubize kakhulu kunomsebenzi wekhasimende. Umenzi wethu udale umsebenzi okhethekile ngale nhloso.
Ngokuvamile, abathengisi bezingubo bafuna umenzi kumele benze into efanele. Okokuqala buza izinto eziphambili zokubambisana zomenzi, ziqonde ukuthi yiziphi izigaba ezazenza ikakhulukazi, futhi ziqonde isigaba kanye nesitayela esiyinhloko sezingubo ezikhiqizwa ngumenzi, futhi zithole a-sizanayoumenzilokho kufana okwakho.
3. Ubuqotho bakho
Ukwethembeka komqashi nakho kuyinkomba ebalulekile yokulinganisaikhwalithi yomenzi. Abathengisi bezingubo bafuna umenzi kumele baqale babuyekeze ubuqotho bomqashi, bafuna ukwazi ubuqotho bomqashi, ungaya ngqo ku-Google ukuze ubone ukuthi umphathi noma inkampani enamarekhodi amabi. Njengamanje, lolu hlobo lolwazi lusobala. Vele nje ubeke igama legama lomqashi noma igama lenkampani kanye "umqambimanga", "i-Deadhead" namanye amagama ngaphansi kosesho, uma inkampani noma inkampani inesipiliyoni esibi, ngokuyisisekelo ingathola imininingwane efanelekile. Uma umphathi enomlando wokuvilapha, akufanele ahlanganyele ukugwema okuningi ngangokunokwenzeka, uma kungenjalo kuthambekele ezinkingeni ezahlukahlukene. Eqinisweni, uma umphathi enenkinga ngobuqotho, umenzi ngeke enze isikhathi eside.
Isikhathi Sokuthumela: Oct-23-2023
