Ihlobo selifikile, izinkampani zokubhukuda ezisezingeni zincoma

Izimpahla zokubhukuda, ezicishe zihlukaniswe ngokwemijaho ekhokhelwayo nezokungcebeleka kwemfashini izigaba ezimbili, izinhlobo zasekhaya nezangaphandle azimbalwa, lapha ukwabelana cishe izingxenye ezintathu:

1.imikhiqizo yangaphandle yochwepheshe

2. Imikhiqizo yasekhaya

3.Niche, uhlobo lwezimpahla zokubhukuda zabesifazane ezisezingeni eliphezulu

1.Imikhiqizo yangaphandle yochwepheshe

(1)I-Speedo

I-SPEEDO wuphawu lwezemidlalo lwe-swimsuit edumile emhlabeniumkhiqiziI-Speedo. Kusukela e-Australia, eyasungulwa ngo-1928, sekuyiminyaka engu-92.

abakhiqizi bezingubo zabesifazane

I-Speedo nama-Olympic Games anomlando ojule kakhulu, abasubathi bama-Olympic begqoke izingubo zokubhukuda ze-Speedo ukuze bawine udumo olukhulu, i-Speedo iphinde ibe nguzakwethu wesikhathi eside nomxhasi we-International Swimming Federation (FINA), emaqenjini okubhukuda okuqala amahlanu aphezulu emhlabeni. I-Speedo ixhaswe 4.

(2) Inkundla

U-Ariana wazalwa ngo-1973 futhi ungumkhiqizo waseFrance. Abadlali abaningi abavelele emhlabeni bakhetha ukugqoka izingubo zokubhukuda ukuze baqhudelane futhi bawine IZINDLO emiqhudelwaneni eyahlukene yomhlaba, okubuye kube “umdlali oqeqeshiwe” wesudu yokubhukuda.

umkhiqizi wezingubo zase-china

Iqoqo labo le-swimsuit lihlukaniswe uchungechunge oluthathu lokuncintisana, ukuqina nokuzilibazisa, futhi isitayela silula.
Njalo ngonyaka ezintsha, hhayi kuphela izingubo zokubhukuda, kodwa futhi ukuthuthukiswa kwesikibha esinemfashini, ukugqokwa kokuqina, ukugqoka kwe-yoga, umugqa wezingubo zemidlalo.

 (3)I-Balneaire

 I-Balneaire ingumkhiqizo wezingubo zokubhukuda ezindala, ezibhaliswe eFrance, sezisungulwe iminyaka engama-35, ngaphezu kwezasekhaya, ziyathengiswa eParis, eMilan, eLondon nakwezinye izimakethe zangaphandle.

abakhiqizi bezingubo zabesifazane china

Ikakhulukazi kwabesifazane abaphumelelayo abaneminyaka engu-25-45, yethula uchungechunge oluningana namakhulu emikhiqizo minyaka yonke.

 Imikhiqizo yasekhaya

 (1) Yinja

 Yasungulwa ngo-2006, ezinkampanini eziphezulu ezingu-10 zaseChina zigxile ekuphathweni kwemikhiqizo ehlobene nezemidlalo yokubhukuda yebhizinisi, ukuthuthukiswa komkhiqizo ekwakhiweni komkhiqizo nokukhiqizwa kuhambisana nomqondo weLinxian wezwe, ngakho-ke izingubo zokubhukuda azikho. kuphela ezihlukahlukene izinga elihle, kodwa futhi emhlabeni wonke professional ukubhukuda benza kahle kakhulu.

eyenziwe eChina abakhiqizi bezingubo

(2) Abashaya amacilongo

izinga okusezingeni eliphezulu izingubo ezivela e-china

Lo mkhiqizo wasungulwa ngo-1985, ibhizinisi emakethe ngempela anhlobonhlobo amabhizinisi, kusukela ukusungulwa brand njalo ngcono amazinga okukhetha umkhiqizo.

 Ngaphezu kwalokho, ukucutshungulwa kwemininingwane yomkhiqizo kuhle kakhulu, futhi imikhiqizo yokubhukuda yomkhiqizo wamanje nayo izuze idumela eliphakeme kakhulu ngenxa yekhwalithi yayo enhle kakhulu.

 (3) Zoke

china dress factory

Lo mkhiqizo wasungulwa ngo-1996, emkhakheni wokuqina wasekhaya kungashiwo ukuthi unokuncintisana kakhulu, ngemva kwesikhathi eside sokunamathela okuqhubekayo esimisweniimfashiniemisha kanye nentuthuko, imikhiqizo yayo ithenjwa ngokujulile umphakathi, futhi ubuchwepheshe obuningi bokukhiqiza buyisitifiketi sobungcweti, futhi iwine imiklomelo eminingi ngekhwalithi enhle kakhulu.

 Imfashini eminingana, i-niche, izingubo zokubhukuda zabesifazane ezisezingeni eliphezulu

 (1) zimmermann

abakhiqizi abahamba phambili bezingubo

Umkhiqizo wase-Australia u-Zimmermann unokubili izingubo zokubhukuda nezilungele ukugqokwa, futhi isiqubulo sabo sithi "Izingubo zokubhukuda azizona ezokubhukuda kuphela." Ngakho-ke, i-swimsuit yabo iklanywe kakhulu, hhayi nje njenge-swimsuit, kodwa futhi njengokugqoka kwansuku zonke.

 U-Zimmermann ufingqwe ngegama elithi "inganekwane", umbala omnene nokuphrinta okuhleimininingwane ye-lace, ukuze intombi emgqokile ithambile futhi ibe yinhle, igcwele abantu besifazane. Idizayini emangalisayo ye-Bohemian, ukunqunywa kweleyisi kuyinqaba ka-Zimmermann.

 (2)Iqinile futhi inemithende

abakhiqizi bezingubo abahamba phambili e-china

I-Solid & Striped iwuphawu lwezingubo zokubhukuda eziku-inthanethi zaseMelika ezasungulwa ngo-2012.
Inhloso yokuqala yomsunguli u-Issac Ross empeleni kwakuwukuklama iziqu zokubhukuda zamadoda, ngoba wathola ukuthi iziqu zokubhukuda ezinemigqa ebomvana nemhlophe zazithandwa ngabesifazane. Amantombazane anamabele amakhulu angakhetha lo mkhiqizo, imigqa eqondile ingashintshi umzimba wakho kuphela, ibe nomphumela omude futhi omncane, kodwa futhi yenza ubukeke u-sexy.

(3)Ulwandle

abakhiqizi bezingubo zangokwezifiso china

I-Seafolly nayo ivela e-Australia, kodwa umehluko wukuthi lolu hlobo lwasungulwa ngo-1975, olungumsunguli wezingubo zokubhukuda. Isitayela akafani eziningana odlule kukhona art elula, zokubhukuda Seafolly unikeza abantu egcwele ubungqabavu intombazane umuzwa.

 (4) eMariya

 Umklami we-Marysia u-Maria Dobrzanska Reeves, owayengumdlali webhola lezinyawo wasePoland owayethanda ukuntweza, unqume ukwethula uhlobo lwezimpahla zokubhukuda i-Marysia ngo-2009.

abathengisi bezingubo china

Kodwa idizayini yakudala eyenza i-Marysia idume imiphetho yegobolondo lasolwandle nemiphetho eyisiyingi eyenziwe e-Italy. Unqenqema ngalunye lwegobolondo lasolwandle ludinga ukusikwa ngesandla ukuze lube bushelelezi, futhi lungagqokwa ngesifuba esiyisicaba. Umzimba ongenhla unobuhle futhi uthambile.

 Ngaphezu kwalokho, ngaphezu kwalezi zimpahla zokubhukuda ezizimele, izinhlobo zezemidlalo zasekhaya ezifana ne-Li Ning ne-361 nazo zinemikhiqizo emihle yokubhukuda.


Isikhathi sokuthumela: Jun-25-2024